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Negotiating Prices confidently

Here’s how to create added value in sales

Here you will discover:

  • How not to fall into the "fear trap" in price negotiation
  • When and how to best sell your price
  • How to successfully refute your customer's "too expensive!" argument
  • How to prepare for price negotiation
  • How to successfully achieve price increases
  • How to organise your written offers
  • How to increase your contribution margin and income
  • How to apply discounts to optimise profit
  • How to keep an "ace" in reserve when playing "price poker"
  • How to use the "win-win" principle in price discussions

Afterwards you will be able to:

  • Make the perfect argument for your prices

  • Convey to your customers the value of your offer

  • Professionally prepare in a short time

  • Successfully implement price increases

  • Optimise your written offers

  • Increase and safeguard your income

  • Sell discounts better

  • Defuse shoppers’ bluffs easier

  • Let customers win and benefit from doing so

Additional benefits and specifics:

  • Up to 16 participants

  • 4x4 video training®

  • Personal training video on SD card

  • Achievement journal

  • Tutorial support (project-dependent)

  • Transfer phase (project-dependent)

Classroom part: 1 day